HomeFASHIONNot All Jeans are Created Equal

Not All Jeans are Created Equal


Me-Ality has created a “Size-Matching Station” that provides the complimentary service of assisting shoppers in finding denim that fits his or her unique body. With a glamorous spherical station that resembles something out of a sci-fi movie, shoppers first fill in some brief registration information and then step barefoot into the machine for a full body scan that collects over 200,000 points of reference from the moisture of a person’s skin in 10 seconds. Shoppers are then able to refine their results and try on clothing pieces from more than 150 brands that range from 7 Jeans and Rag & Bone to Levi’s and Lucky Brand. The results can also provide recommendations for shirts and outerwear. In some stores that Me-Ality has partnered with like Bloomingdale’s, assistants are on hand to provide more clothing recommendations based on your results.

For more information and locations near you, visit their website at www.me-ality.com.


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