The excitement of Montréal flair is in the air once again as the world’s fashion-savvy spring ahead and tick off March 1 to 4, 2010 – when Canada’s most influential designers and international leading design participants will set up shop at the Bonsecours Market in Old Montreal to flaunt their finest for the 18th edition of Montréal Fashion Week (MFW18) in collaboration with P&G Beauty.

Fashion Week is proud to turn the spotlight on Canada’s fashion capital and the creativity of the designers who call it home, positioning the city as a major contributor and host to the fashion world. Building on the unprecedented success of MFW 17, this 18th edition promises to be more exhilarating than ever. Based on the many foreign partnerships developed with Paris, Berlin, Milan and Tokyo, now more than ever we can consider Montreal the fashion capital.